Relationships are important to us - not only with our own employees, but also with those of our manufacturers. We are aware of our responsibility with regard to social and production standards. That's why Live Fast Die Young relies on a carefully selected network of producers. We maintain a partnership-based relationship with all producers and their teams and want to be as closely involved as possible in all processes.

Communication at eye level takes place across all processes and levels. Intensive exchange in regular meetings creates the transparency that we believe issues such as social standards, labor and human rights and product quality deserve.

All LFDY pieces are manufactured in Europe and Asia, where large parts of global textile production can be found. In all factories where collections for LFDY are produced, we hold detailed discussions with the companies and define binding guidelines. By means of internally defined, personal audits, we can guarantee a consistently high level of quality in the long term.

In addition to the high-quality workmanship of every hoodie, every tee and every pair of track pants, working conditions are a key criterion that is monitored by strict catalogs of requirements. We attach great importance to transparent supply chains to ensure responsible production.

For this reason, we have joined the amfori Business Social Compliance Initiative (amfori BSCI). Amfori is a leading global business association for free and sustainable trade. With the help of amfori BSCI, we are improving the social performance of our supply chain.

LFDY is not just a simple, short-lived hype, but above all a promise of quality that lasts for years: Our producers make this promise to us during the first quality check on site and we make it to our customers when they buy every piece from LFDY. In line with our brand philosophy, we think progressively and responsibly, continuously improve processes and constantly challenge our own standards.